About Us

John DeWald is the principal at RhodesMoore and John DeWald and Associates, development companies that focus on infill projects on difficult sites. John’s expertise is creative lifestyle communities that implement sustainable solutions to urban and rural redevelopment. John has worked on both self-initiated development projects and for fee development support. He creates the project’s programs, concepts, entitlement and financial strategy and manages all aspects from site selection to operation including site acquisition, financing, entitlement, design and permitting, construction, stabilization and operation.

John has been involved in a wide variety of development projects that have included single family residential, multi-family residential, hotel, residential care, commercial, restaurant, office, market, research, farming and natural areas restoration uses. He has been the principal developer in over 15 projects in North County San Diego, Chicago, Hawaii and other locations worth over $200M. John has navigated these projects from site selection, acquisition and financing to design, entitlement, permitting and construction. Over the course of ten years John has won approvals for all of the projects he has initiated.

His projects are very innovative and focus on blending the projects into the surrounding community creating seamless infill. A few highlight projects include Pacific Station a $56M transit oriented, lifestyle community in Encinitas and Serosun Farms a $110M rural Agrihood, mixed use, farm preservation project.

John is actively involved in the communities that he works in and has been a resident of North County for almost 30 years. He serves as a Trustee for the San Diego Botanic Gardens and serves on the board for the Pacific View Academy of Arts in Encinitas, CA. He is also On the Chicago Wilderness Corporate Council, and a corporate member of the Conservation Foundation in Chicago. He is the past President of the Encinitas Main Street Association and a past Board Member for the California Urban Forestry Council.

Mark provides financial analysis, oversight of the debt and equity financing and for our projects. Mark has over 30 years of experience in real estate development, acquisitions, finance, asset management and law. His work has involved various real estate asset classes not only including senior housing, but also multi-family, office and industrial, retail and hotels. Mark is a principal in Pacifica Capital where he participates in development and financing of senior housing and other projects; he also is a principal in certain senior housing private equity funds at Senior Living Fund where he serves on the investment committee responsible for underwriting and approving senior housing investments. Mark graduated Phi Beta Kappa and Magna Cum Laude from UCLA in Economics and English and received his JD from UC Berkeley Law School. He is a member of the California and New York bars and holds a California real estate broker’s license

Scott serves as a consultant in helping sourcing and structure debt and equity financing for our projects. Scott has over 30 years of experience in real estate finance, acquisition, and development During his career, Scott has arranged debt and equity and sourced acquisitions and development for more than $3 billion of completed transactions, as both an intermediary and a principal. His transactions reflect many real estate asset classes, although he currently focuses on senior housing, mixed-use, and hotels. Scott is a principal in Pacifica Capital where he participates in consulting, development, and financing of senior housing and other projects; he also is a principal in certain senior housing private equity funds at Senior Living Fund. Mr. Phillips attended Dartmouth and went on to earn his BA and do graduate-level work in Economics at UCLA He holds a California real estate broker’s license.

Josh serves as the team’s senior housing consultant and supports acquisition, design and development as well as provides operations oversight. Josh has direct line experience as a marketing director and executive director working for national senior housing operators such as Atria Senior Living (now owned by Ventas). He also worked as a private consultant responsible for asset management, including successful distressed property turnarounds; in 2012 Josh assumed responsibility for a 230-bed facility and took the property from the brink of bankruptcy to HUD refinancing to a successful sale in 2014. Josh is a principal in his own management and consulting company Cornerstone Senior Living.  Josh holds a master’s degree in Organizational Leadership and is a graduate of California State University, Chico.

Greg Roderick is the CEO and principal at Frontier Management, the 15th largest senior housing operator in the United States, which he founded in 2000. Frontier manages over 125 senior care facilities including over forty for Welltower, the largest U.S. healthcare REIT. In addition, he has co-owned and/ or developed over thirty-five senior care facilities.

Greg has worked in the senior housing industry at senior or executive level capacity since 1989. He has held management, marketing and finance positions with industry leaders including Holiday Retirement Corp., Regent Assisted Living, Inc. and Health Resources, Inc. He has held numerous positions including regional manager, regional marketing director, corporate marketing director, vice president of Operations and chief financial officer. Greg is the third generation of his family to be in the senior housing industry in an owner/operator capacity. He is a graduate of the University of Oregon and an active member of various charities and industry organizations.

Famer D Consulting is our agrihood partner focusing on the design, development and operations of farms and community gardens associated with agrihoods and other community developments. Farmer D Consulting creates farms that inspire, connect and nourish individuals, families and communities to live healthier, happier lives.

Daron Joffe is the principal at Farmer D and a nationally recognized biodynamic farmer, designer, speaker, educator and entrepreneur. Daron is the author of the acclaimed book "Citizen Farmers: The Biodynamic Way to Grow Healthy Food, Build Thriving Communities and Give Back to the Earth." He has spent the past 20 years designing and building community farms and gardens all over the country. Daron "Farmer D" Joffe has worked on a wide range of public and private farm development projects ranging from residential "agrihood" communities like Serenbe and Rancho Mission Viejo to non-profit projects such as Coastal Roots Farm and Camp Twin Lakes.

Hostmark Hospitality Group is our hotel operations partner supporting the design, development and operations of the hotel and hospitality elements of our projects. Hostmark is a nationwide Hotel Management group that manages and/or owns over 40 hotels with a large part of their portfolio in the southwest including over 11 buildings in San Diego County as well as their corporate offices. 

Cameron Lamming is the Chief Development Officer at Hostmark focusing on the operations of the company as well as ownership relations. Prior to joining Hostmark, Cameron was the President of RAR Hospitality and guided their merger with Hostmark. Before RAR, Cameron worked at Brixton Capital, an opportunistic investment vehicle with assets totaling over $4 billion, where he was responsible for the acquisitions group. His primary responsibilities included sourcing, analyzing and evaluating acquisition opportunities and executing business plans on more complicated projects. Over the course of two and a half years, Cameron executed 34 deals totaling $550 million. Prior to joining Brixton, Cameron worked for The Walt Disney Company beginning in Global Business Development for the Parks & Resorts Division advising senior leadership on domestic and international theme park, hotel, cruise line, and timeshare strategies. He later joined the Corporate Finance team that acted as the in-house financial advisor to the company. Among their primary responsibilities were overseeing the company’s capital structure and liquidity profile, managing Disney’s rating agency and banking relationships and taking on special structured finance and acquisition projects for the company’s larger transactions. He is a graduate of Stanford University.